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Voicemail greeting scripts for small businesses
A good greeting tells callers you will call back and what to leave, so fewer of them hang up and ring someone else.
A good business voicemail greeting is under 20 seconds: your business name, why you can't answer, when you'll call back, and another way to reach you, such as a text or your website. Record it somewhere quiet, and update it for holidays and busy seasons.
Hi, you've reached Smith Plumbing, this is Sam. I'm on a job and can't get to the phone. Please leave your name, number, address and what you need, and I'll call you back within two hours.
Thanks for calling Smith Plumbing. We're closed right now; our hours are Monday to Friday, 8am to 6pm. Leave your name, number and what you need, and we'll call you back first thing. If it's an emergency, say so in your message.
Hi, it's Smith Plumbing, this is Sam. We're very busy at the moment, but every message gets a call back within two hours. Please leave your name, number, postcode or zip and a few words about the job.
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Sam answers every call in a natural voice, books it into your diary and texts you a summary, day or night.
Hear Sam answer as your businessWhat a good greeting says
- Your business name, so callers know they've got the right number.
- Why you can't answer ("I'm on a job"), which sounds busy and trusted.
- Exactly what to leave: name, number, postcode and the job.
- When you'll call back, and keep the promise.
Keep it under 20 seconds. Record it somewhere quiet, smile while you speak, and listen back before you save it.
A greeting only helps if you call back
Many callers don't leave a message at all. Work out what that costs with the missed call cost calculator, or hear an AI receptionist answer for your business instead.
Questions
How long should a voicemail greeting be?
Under 20 seconds. Callers want to know they have the right business and what to leave.
Should I give my website in the greeting?
Only if people can book or get a quote there. Otherwise it just makes the greeting longer.
What if callers don't leave messages?
Many won't. A text back to missed callers, or an AI receptionist that answers for you, catches the ones voicemail loses.
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